Gent’s Vintage

From Senior Project Class

A fictional vintage men’s suit boutique inspired this senior project, which focuses on creating a full brand identity that celebrates classic tailoring, archival craftsmanship, and the timeless elegance of men’s formalwear.

The goal was to build a visual system that feels refined and trustworthy, elevating the shopping experience while appealing to modern customers who value authenticity, quality, and style.

These design elements function as backgrounds or subtle decorative accents that reinforce the brand’s aesthetic. They should enhance the overall system while remaining secondary to the primary logo, never competing with it.

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